25 comments

  • squeegeeninja 4 hours ago
    This is such a bad video. Someone else's video, cut over multiple different times, a horrible slurred AI voice, shaky filmed screen with a guy talking over… Each layer adds nothing, but somehow this is the version worthy of sharing?
    • jeroenhd 1 hour ago
      It's a Twitter link to a post of an NFT guy, my expectations were near zero before the video started. I'm disappointed he didn't even bother to hide that he was reading the output of a chatbot, though. At least the video didn't end with "buy #ingredientsplitcoin".

      I'd post the link to the source but of course all attribution has been scratched off the video and the first level of overlays.

    • helsinkiandrew 1 hour ago
      Agreed, I googled "Ingredient Splitting" to find a better description and interestingly got pages of pet food related content - it seems a bigger issue with dogs than people

      https://www.dogfoodadvisor.com/dog-food-industry-exposed/ing...

    • vconnor 1 hour ago
      The TikTok generation is on Hacker News now. This is their bread and butter.

      I wonder how long until we have a tiktok.com post on the front page.

  • bob1029 26 minutes ago
    The best solution is to control all the ingredients in your own kitchen. Relying on labeling to protect your health is insufficient. If you select your produce, you can prefer Jim Bob's local farm over the Monsanto option. You can sidestep entire categories of health risk. I'll sometimes buy a full hand basket worth of one thing like onions or limes depending on availability and quality.

    There are still some shelf stable goods that you can buy without getting screwed. But it's exceedingly rare now. Peanut butter is a good example. 99% the inventory is JIF with palm oil and added sugar in a plastic container, but on the very top (or bottom) shelf you can often find a glass jar that contains only peanuts and salt. It took me a month to get used to peanut butter like this. The exercise of stirring it almost ruined it for me. I can't imagine going back to the other stuff now. I tried JIF again recently and it tastes like a product you'd buy from Home Depot to do a drywall job.

    • bryanrasmussen 16 minutes ago
      In Denmark, and I suppose in the rest of the EU, it is extremely difficult to find peanut butter that doesn't need all the stirring.
      • alexaholic 0 minutes ago
        > In Denmark, and I suppose in the rest of the EU ...

        Why would you draw conclusions about the EU based on Denmark, a top outlier by any good metric?

  • WarmWash 13 hours ago
    I think even worse than this is the disconnect between a product name and the actual composition of the product.

    Its most rampant with juices, where every juice is actually just apple juice (from concentrate, so mostly water anyway) with a splash of [fruit] juice thrown in (also from concentrate, so also mostly water). Maybe if you are lucky you'll catch an apple shown on the front label behind the huge passion fruit or whatever.

    This even extends to clothing, where stuff like "Wool Sweater" is 5% wool 15% cotton and 80% polyester.

    It should be a law that the primary ingredient of a product being the leading noun in the name of the product.

    • card_zero 13 hours ago
      But lots of things are mostly water. Fresh fruit juice, wine, meat, humans. They're just not made by adding water. Beer is though. I don't think it should be labelled "water".
      • WarmWash 12 hours ago
        "From concentrate" pretty much means all the water was taken out, and then they decided how much to put back in. It also allows them to make incredibly sugary drinks while also advertising "No added sugar".

        I suppose to be fair, whole pressed juices are incredibly expensive. But I think they should be forced to be more upfront about what these "juices" actually are - mostly apple juice powder with a few other fruit powders sprinkled in and then mixed with water to the desired sweetness level.

        • card_zero 12 hours ago
          The wool thing is mysterious, because I keep hearing about sheep farmers losing money on shearing sheep because the raw wool price is too low, and then I went round a fabric shop the other day and it was all polyester, I don't get why.
          • woolion 1 minute ago
            It's all processing. Wool is a free by-product, sheep have to be sheared. More than 20 years ago, it was a pretty lump sum for someone who would shear 10K sheep a year. Still not much compared to the shearing price, but that helps sheep get more meat, reduce disease problems, and also reduce their size to the feeding stations. So a win for everybody.

            Then, everything closed and the only thing left was to send it to China. Priced dropped entirely, to the point where it would mostly be considered a net negative. You have to store it before you can send a batch, and that takes a lot space. Not only that, but it has to stay dry. Then, consider you want to have a basic sort already done, because you don't want the whole batch to be paid little because it would be considered the lowest grade. So Bags should be consistent; they also have to be dense enough to avoid taking too much space (typical bags are around 1 cubic meter / 100kg). Most of these operation require quite a lot of very tiring human labor, which also require some skills, a problem pervasive with the sheep industry.

            So yes, in the end it's too cheap to produce but too expensive to buy.

          • killingtime74 5 hours ago
            There's many grades of wool and the coarse ones really are very cheap. So cheap as to be used for carpet in government schools (in NZ/Australia).
          • dylan604 5 hours ago
            Polyester can be made 24/7 365 while wool comes in batches. Also, regardless of how low wool prices are, it will be more expensive than polyester components as the sheep require being fed and what not. Maybe polyester prices are affected by Hormuz closing????
          • ahi 3 hours ago
            Polyester ~$1000/MT, wool ~$15,000/MT. Polyester is cheap, barely more than it's feedstocks.
        • matkoniecz 1 hour ago
          > It also allows them to make incredibly sugary drinks while also advertising "No added sugar"

          you can do this also without any concentrate using regular apple juice

      • seemaze 1 hour ago
        I don't know, if beer were labelled ‘water’ i’d be less productive, but also less anxious..
    • markdown 1 hour ago
      This is out of control in the supplements industry.

      A company called Botanic Tonics makes a product called Feel Free. These are shots containing extract of kava root, and kratom leaf.

      When it was launched, there was no mention of the kratom at all. It was advertised as kava (which it isn't, it's kava extract) and pushed hard on college campuses and gas stations.

      After thousands of people got addicted to the kratom, they were sued and the label has slightly improved, but the kratom is still only on the hard to read ingredient list on the back of the label. Their website, and all their social media marketing only mentions kava.

      Started by ex-con Jerry Cash aka JW Ross (a good friend an donor of RFK Jnr), the company is also part owned by U.S. Secretary of Homeland Security Markwayne Mullin, so the Feds turn a blind eye while going after competitors to Feel Free, like 7oH manufacturers.

      Read the horror stories on r/quittingfeelfree.

      https://www.wsj.com/health/healthcare/a-herbal-product-sold-...

      https://www.facebook.com/share/v/1FJFJQsc42/

      https://azcapitoltimes.com/news/2026/09/23/arizona-ag-sues-o...

    • matkoniecz 1 hour ago
      "mostly water" is hardly a problem here

      not-from-concentrate or freshly pressed juice is also mostly water

      • gblargg 1 hour ago
        Yeah, a small container of powdered fruit to drink wouldn't have the same benefits.
  • crazygringo 13 hours ago
    It's not a scam. And added sugars are listed prominently in the nutrition facts.

    It's the fact that different sugars have different properties. In terms of texture, moisture, etc. And they can be used at different stages of the manufacturing process.

    There's nothing wrong with this. Nutrition facts clearly label the total added sugars.

    Plus, strawberries are often going to be listed first anyways because traditional jam is approximately a 1:1 ratio of fruit to sugar. So even if it were just one type of sugar, strawberries could still be listed first.

    • inanutshellus 13 hours ago
      You're defending the example (why idk), but what about, say, a dog food company listing "buffalo meat" as its #1 ingredient by simply splitting every filler ingredient into constituent parts?

      How does one reward the "good guys" when one can't tell the difference between a gamed metric and an honest one?

      • crazygringo 10 hours ago
        Why? Because I once researched it also assuming it was a scam, and then found out it very much wasn't.

        I can't speak to dog food, I haven't researched that -- just the multiple sugar types. And also that when ice cream lists skim milk as an ingredient along with heavy cream, this isn't to make it appear healthier either -- it's to control the overall milkfat levels.

        But if you're looking for nutritional information, that's literally on the label next to the ingredients. If you want to judge the protein or the sugar, then just look at that. If you're trying to judge those amounts by looking at the order of ingredients, that's your mistake to begin with.

    • refurb 4 hours ago
      I agree, no scam here.

      When I look at an ingredients labels I assume it’s listed by order of quantity, but it tells you nothing about the total amount.

      You could have two ingredients listed but you don’t know if it’s 99% first ingredient, 1% second or 50.1% first and 49.9% second.

      That’s why you look at the nutritional label

      • riffraff 1 hour ago
        EU regulation for ingredients requires that some ingredients do have their percentage displayed in the ingredient lists.

        E.g. "strawberry yogurt" must list the amount of strawberries because that is displayed in the name/label.

        Still important to look at the nutritional label too.

    • hn_throwaway_99 6 hours ago
      I agree with this. "Scam" is used way too liberally these days. I can read , and like you say the nutrition facts clearly list total added sugars in a standardized way.

      Completely unrelated topic, but Lord I wish cookie popups were standardized the same way nutrition facts are.

      • Muromec 1 hour ago
        The label lists truthful facts, but the intent is still to deceive.
  • gumby 13 hours ago
    I remember looking at a carton of Whole Foods soy milk that prominently said “no added sugar”.

    I looked on the back and after water the second ingredient was “dehydrated cane juice”.

    The food system has been gamed forever.

    • hn_throwaway_99 6 hours ago
      Unless you can link some actual reference, I'm going to call bullshit on this one. Dehydrated cane juice is literally just (less refined) sugar, and in my experience I have never seen a "no added sugar" label on a product with dehydrated cane juice. I actually look a lot for this because in my experience "all natural" combined with "no added sugar" almost always means Stevia, and I can't stand that stuff.

      I just did a search online and all the Whole Foods soy milk I could fine listed either "organic cane sugar" as an ingredient, or was unsweetened.

      • m463 5 hours ago
        I get frustrated too. I avoid aspartame/sucralose/etc... then it turns out they have stevia/monk fruit extract/etc

        oh, and there are some other ones that you might want to avoid.

        A low FODMAP diet would cut out not only fructose, but lactose and the -itols like sorbitol, xylitol, and mannitol

        • tastyfreeze 3 hours ago
          The -itols just shouldn't be allowed in food. Consume too much and you best not be out in public.
      • gumby 1 hour ago
        It was several years ago. I brought it home to my wife (the soy milk drinker in the household) and though I had a laugh, she was not amused.
  • yummypaint 13 hours ago
    Simply adopting reasonable labeling rules proven in other countries would fix a lot of problems in general. Japan has a great system for beverages. It wouldn't hurt if we adopted their safety standards around eggs either. https://xn--btro1dr1yrpow7m.com/en/what-are-the-rules-for-ju...
    • somenameforme 3 hours ago
      The irony is that this is the entire reason that the FDA was originally formed - to provide clarity and standardization on food ingredients, but now the FDA is often controlled by the exact same organizations that it's supposed to regulate.

      Perhaps it's time for the FDA 2.0 where leadership cannot have any connection whatsoever to the organizations being regulated. If I need years of industry experience and a doctorate to understand why you're adding a chemical to my food, then I don't want it in my food. I don't think that's an unreasonable position. We were far healthier before all of these 'safe' chemicals and additives began being added to food.

    • longbrass 6 hours ago
      But like has anyone spared a thought for the shareholders?
    • ButlerianJihad 4 hours ago
      You do not seem to appreciate how regulation works in general in the United States. Product labeling is a perpetual game of cat-and-mouse. I can give you a litany of ways that vendors skirt the regulations, hide ingredients, lie to consumers, and falsify their labels while still remaining 100% legal. And obviously, I am not privy to all of their tricks, but just some of the obvious ones.

      I do not know if the Utopian Japanese Food Industry* is so trustworthy and impeccable so as not to mislead customers or engage in malicious compliance. Perhaps they simply abide by the rules and manufacture honest food and inedible leaden paint chips. I don't know; Japan is the place where you can insert your whole rice into a streetside vending machine to have it robbed of nutrients... err, hulled and sifted.

      Since I live next-door to a pan-asian market now, I will eventually figure out how they are labeling their sodas and snack foods. Thank you.

      * Heartily endorsed/promoted by the sugary, indefatigable punk princess Avril Lavigne: https://youtu.be/LiaYDPRedWQ?si=_ZB7CmKX9RA9C040

      God, I miss Tower Records

  • timcobb 2 hours ago
    This is why the "total added sugars" line is critical and why it was fought tooth and nail by "food" companies for decades.
  • gruez 13 hours ago
    Deception is bad, but from a nutritional point of view this really shouldn't be an issue for informed consumers (ie. people who read the ingredient lists) given that "nutrition facts" also exists. 10g of sugar is 10g of sugar, regardless if it came from a strawberry, fruit juices, or HFCS. This is especially true in highly processed foods, where the processing eliminates any advantage that "natural" sugars have.
    • doctorpangloss 3 hours ago
      I want to buy the thing that was the most expensive and exuberant to manufacture for the lowest price. So yeah, when I want jam, I want jam that is the most strawberries. This isn't complicated.
      • asdff 1 hour ago
        It is actually complicated in this case, because you want jam. Jam is made with 1 part fruit 1 part sugar. But it is even more complicated now because you want not just any jam, but strawberry jam in particular. This is a low pectin fruit so you have to supply your own. Things also change depending on the type of pectin you go for and I think I better stop here...
    • OutOfHere 13 hours ago
      > 10g of sugar is 10g of sugar, regardless if it came from a strawberry, fruit juices, or HFCS.

      From a biological pov, that is wrong on so many levels. It is why labels now have Added Sugars listed separately. Sugars as whole fruit aren't unhealthy in moderation, whereas HFCS is one if the unhealthiest added sugars. There is no way to equate them except in pure chemistry with no relation to biology.

      • gruez 10 hours ago
        >Sugars as whole fruit aren't unhealthy in moderation

        That's why I specifically mentioned the processing part. Sugar in apple might not be comparable to sugar in a coke, but all of that goes out the window when you're comparing the sugar content of jellies.

        >whereas HFCS is one if the unhealthiest added sugars. There is no way to equate them except in pure chemistry with no relation to biology.

        Source?

        https://en.wikipedia.org/wiki/High-fructose_corn_syrup#Healt...

        >As of 2026, there is no scientific consensus or regulatory concern that fructose or HFCS impacts cardiometabolic health when substituted for sucrose

    • da_chicken 4 hours ago
      No, making the law only protect those who are informed is a poor idea on many fronts.

      Firstly, you've incentivized companies to prevent people from becoming informed. You can already see online that lies spread faster because they don't have the inconvenience of needing to be true. You have one truth, and it has to stand up to countless thousands of lies.

      Secondly, nobody can be informed about everything. The whole reason we have experts is because they are the ones informed on their subject, and they devote their entire careers to it. You cannot possibly be well-read and up to speed about everything you buy while still being able to function as a human being.

      Thirdly, what happens when the deceptive, shitty product completely out-competes the safer one because it's that much cheaper? Hey, guess what? You can't buy the safe or sustainable version of the product anymore because every business that did went out of business. It's no longer in the market.

  • joeblubaugh 2 hours ago
    If you make jam at home you’re going to be adding a very similar amount of sugar. Ingredient splitting may be an issue, but a sweet fruit preserve is a silly choice for showing it.
  • m463 6 hours ago
    The problem I had was figuring if a product had Sodium Lauryl Sulfate.

    I found that if I wash my sheets with detergents with it, the first night my sheets make me feel like I'm sleeping with a sunburn.

    Apparently toothpaste with SLS might cause canker sores.

    It is deliberately hard to determine!

    lol, here's a website:

    https://namephantom.com/other-names-for-sodium-lauryl-sulfat...

    they use different names on purpose.

    • CobaltFire 5 hours ago
      Yup, stopped using SLS toothpaste because I heard that it could be causing my canker sores. I've had ONE in the three years since, when they were a weekly occurrence before.
      • lostlogin 5 hours ago
        > canker sores

        TIL Canker sores are a specific type of mouth ulcer. Where I am (New Zealand), this would just be called a mouth ulcer.

        https://www.mayoclinic.org/diseases-conditions/canker-sore/s...

      • m463 5 hours ago
        same here.

        also, when I was young I worried I might have herpes or something, but doctor told me canker sores are different from cold sores. Later in life, turns out there might be a chance I have crohns?

        • maddie0 4 hours ago
          there's a big constellation of autoinflammatory health issues that affect people, especially the autistic/adhd types who might find their way to Hacker News in large numbers

          if you are not already familiar, you should have your doctor go through https://allbrainsbelong.org/clinician-resources/ (this is a nonprofit's project funded through an HHS grant) and see what actually applies to you

          Crohn's, irritable bowel syndrome, regular old heartburn, brain fog, chronic fatigue, depression, sleep apnea, hives, rashes, waking up in the middle of the night, heat sensitivities, Ehler-Danlos, joint issues, vascular issues, dizziness on standing, arthritis, long COVID... it's quite the list!!

          (and it's really frustrating when (e.g.) a cheap allergy medication can solve half your problems and you go without it for years because no one's thought to connect those dots)

        • CobaltFire 5 hours ago
          I do have autoimmune issues, but I had a totally different gut issue that they basically hand waved as IBS due to those until a different set of docs realized it was a dysfunctional gallbladder. I had been dealing with weekly gall bladder attacks for a decade and then they pulled it.

          Just to say, be careful with the diagnosis. They can be rather imprecise.

  • montag 13 hours ago
    Prefixing the title with “The” would make it a lot easier to parse.
    • exolymph 7 hours ago
      This is a dumb thing that HN does, certain words get stripped from titles. You can edit them back in but submitters either don't know that or just don't bother.
    • inanutshellus 13 hours ago
      Had the same thought.

      > Scam American companies

      ... why would I do that?

      > Scam American companies are using

      ... so fake companies?

      > Scam American companies are using to manipulate ingredient lists

      ... What?

      (reads post)

      Oh. "Food companies are splitting up ingredients to manipulate you"

      (as a tangent: There's zero percent chance this is only "American" companies. Useless addon word.)

    • ant6n 13 hours ago
      So it’s not about scam American companies, who are using drugs(?) to manipulate…?
  • gchamonlive 5 hours ago
    Thanks for reminding me not to buy American anymore

    https://xd1.dev/2025/09/not-buying-american-anymore

  • happytoexplain 13 hours ago
    I have thought about this hack before while looking at ingredient lists. I don't know what the best wording would be to establish the spirit of the law, but obviously this should be banned.
    • altairprime 13 hours ago
      Strawberries (11%) would be sufficient:

      > You must mention the quantity (by percentage) of any ingredients that: appear in the name of the product (example: ‘apple pie') [; or] are emphasised on the labelling in words, pictures or graphics (example: ‘with walnuts')[; or] are essential to characterise the food and to distinguish it from other foods[.]

      — EU food labeling rules, https://europa.eu/youreurope/business/product-rules-complian...

    • tintor 13 hours ago
      The solution is to require % by mass number next to each ingredient. This way even if strawberry is first ingredient, the low percentage will make the scam obvious.
      • gruez 13 hours ago
        That's likely untenable for food companies because it means disclosing their recipe.
        • fwlr 5 hours ago
          Sorry if it sucks for their competitive advantage or profit margin or whatever but people are literally going to put this stuff in their bodies to sustain their existence so you have to say what’s in it. If you want to keep your product composition a mystery go make SaaS and put it behind an API.
        • nvme0n1p1 13 hours ago
          The same argument could be used against disclosing ingredients altogether.

          I'd rather know what I'm eating and not have greedy CEOs pinching their pennies of profit like they're guarding the Krabby Patty formula, because they're scared someone else will learn the generational secret of how to make (checks notes) strawberry jelly. Trust me, the economy will survive if Smuckers tells you how much sugar you're eating.

        • autoexec 13 hours ago
          A company's desire to hide their recipe shouldn't matter over the consumer's desire to know what's in the food they buy and eat.
        • asdff 1 hour ago
          You can be sure the competitors are putting their product on the mass spec already
        • JumpCrisscross 13 hours ago
          > it means disclosing their recipe

          “Natural flavors.”

          I doubt you can’t reverse engineer those fractions from a product and ingredient list anyway.

        • StevenWaterman 13 hours ago
          Well if becomes law, not doing it is even more untenable
        • phyzome 5 hours ago
          It works in the EU.
        • hn_throwaway_99 6 hours ago
          As another commenter mentioned, EU rules already require this for "prominent" ingredients (e.g. ingredients that appear in the name of the product, like "Strawberry" jam), but not all ingredients in the list, which seems like the appropriate compromise.
      • thaumasiotes 13 hours ago
        That solution is already in place for sugar. The jam that is the focus of the tweet is 60% sugar, and this is prominently printed on the label. What problem do you think you're trying to solve?
        • autoexec 12 hours ago
          The product could still be 60% sugar and contain 0% strawberries. It could be still be 60% sugar and contain 1% strawberries.

          Sugar content doesn't tell you anything about berry content. It's not unreasonable for someone to want look at the list of ingredients and know if what they are buying is mostly fruit or mostly HFCS. Or even just mostly sugars that didn't come from the berries.

          • thaumasiotes 12 hours ago
            The only problem here is that no part of your comment is true.

            The strawberries are listed first, before any sugar component. That means they have to be more than 15% of the product.

            In fact, the only other ingredients are fruit pectin (the gelling agent) and citric acid (flavor), both of which must be present at very low levels.¹

            Strawberries are the entire rest of the ingredients list. And they're also 25% of the sugar content, which is 12g of sugar per serving of which 9g is "added sugar". There's nothing even slightly misleading about this.

            ¹ Here's a make-your-own-jam page with rules of thumb for pectin in jam: https://missvickie.com/jam-pectin-calculator/ .

            The recommendation for strawberry jam is 4 tsp of dry pectin per 4 cups of added sugar. There are 3 tsp in one tablespoon and 16 tablespoons in one cup, for a pectin-to-added-sugar ratio of 1:48. This suggests the jam is under 1% pectin, and the citric acid is even less.

            • autoexec 12 hours ago
              > The strawberries are listed first, before any sugar component. That means they have to be more than 15% of the product.

              The point of this "article" is that they can break up the sugar ingredients so that it's possible for no single source of sugar to be more than the amount of strawberries, but to still have more sugars than strawberries and yet put strawberries first. I'm not saying that this particular jelly example does that, only that the rules would allow for it.

    • marky1991 13 hours ago
      How is this a 'hack'? It's listing ingredients in order of quantity. The nutrition facts already tell you total amount of sugar per serving separately, that's not what the ingredient list is for to begin with. Also, I don't have much sympathy for someone surprised that jelly contains a lot of sugar: A) Have you tasted it B) Do you have any idea what jelly is or why it exists C) Have you ever made it?

      Jelly inherently, as a direct consequence of its very reason for existing, contains a lot of sugar, duh.

      • autoexec 13 hours ago
        > Jelly inherently, as a direct consequence of its very reason for existing, contains a lot of sugar, duh.

        If a typical jelly recipe calls for pounds of fruit and a few cups of sugar wouldn't be normal to expect fruit to be the first ingredient? If a company is using more added sugars than fruit that should be obvious without having to look at the nutrition facts

        • SAI_Peregrinus 12 hours ago
          Typical jelly & jamrecipes call for close to 1:1 fruit to sugar. E.g. ¹Ball mason jars strawberry jam recipe calls for 7 cups sugar to 5 cups strawberries. Martha Stewart calls for 3/4 cup sugar for every cup of juice² in making jelly. The Joy of Cooking (44th printing 1988)notes that "Store-bought jellies, according to law, must have at least 45% fruit and 55% sugar". Etc.

          ¹https://www.ballmasonjars.com/blog?cid=classic-strawberry-ja...

          ²https://www.marthastewart.com/1127955/basic-jelly-recipe

          ³ ISBN 0-02-604570-2, Joy of Cooking, Irma S. Rombauer, Marion Rombauer & Becker, page 832

          • ragall 5 hours ago
            You can make jam with a lot less sugar. I make my own strawberry confiture at home and use about 5% sugar, plus pectine and sweet lemon juice.
            • gucci-on-fleek 1 hour ago
              It depends on the type of fruit though, since there are some fruits that won't set properly with the low-sugar pectin. (This only applies to home canning though, since the industrial manufacturers should have access to other thickeners.)
              • ragall 1 hour ago
                It does come out a bit less viscous than industrial jams, although enough that it can stay on top of a slice of bread, but it's much healthier and, more importantly, it tastes so much better. Works with berries pretty well.
                • gucci-on-fleek 5 minutes ago
                  > It does come out a bit less viscous than industrial jams, although enough that it can stay on top of a slice of bread

                  It really depends on the fruit though—most of the time it works great, but there have been a few fruits that wouldn't set at all (closer to a syrup than a jam) with a low-sugar recipe, but set perfectly when I added more sugar.

                  > and, more importantly, it tastes so much better.

                  Agreed 100%.

            • docjay 2 hours ago
              And I can make a bowl of cereal with a teaspoon of milk.
              • ragall 1 hour ago
                Pity you think that.
        • thaumasiotes 13 hours ago
          For the product in question, they aren't using more added sugars than fruit.

          As you can read on the label:

              Ingredients: Strawberries, High Fructose Corn syrup, Corn syrup, Sugar, Fruit Pectin, Citric Acid.
          
              Serving Size              20g
          
              Total Sugars              12g
                 Total Added Sugars      9g
          
          Each tablespoon of jam contains 10-11 grams of fruit and 9-10 grams of added sugar. The jam is 60% sugar overall because there is sugar in the fruit too.

          And that's weighted by share of the output. If you're measuring the input, this recipe is going to take a lot more "fruit" than "sugar", because part of making jam is boiling away a bunch of the water that occurs in fruit, whereas all of the added sugar is retained. (Corn syrup, however, seems to be about 2/3 water, which will make that comparison look worse.)

      • cryptonector 13 hours ago
        The hack is to use several different ingredients of the same type where they would have used just one, and doing it just so they can have the ingredient they want listed first as first.
      • happytoexplain 13 hours ago
        Because the intent is to mislead while staying within the letter of the rules. I don't think it's complicated.
      • tintor 13 hours ago
        If it is done with intent to mislead consumers, then it is a hack.
    • jiggunjer 3 hours ago
      No jellymandering
    • owlbite 13 hours ago
      Presumably you could just require % amounts to be specified (and make sure to pick volume vs weight in some fashion that avoids gaming).
  • spullara 4 hours ago
    for the no added sugar or whatever, just look at the calories. they generally tell you the story.
    • saagarjha 55 minutes ago
      That it's full of stevia and monk fruit extract?
    • rendaw 3 hours ago
      Differing serving sizes, volumes, densities etc make this hard.
  • cwillu 13 hours ago
    > I included 10 more popular American foods where this same “ingredients slitting” scam tactic is being used at the end of the video

    Rage for views.

    • altairprime 13 hours ago
      > Rage for views.

      Given how often HN trends to the frontpage “rage for views” posts that link to GitHub issues where the submitter dislikes the current outcome, this three-word argument against the post is uniquely unpersuasive here. This US foods practice is a worthwhile topic to rage about given the severity of public health impact of the mislabeling alone, and it’s an easily-solved problem when regulators aren’t captured.

      • cwillu 9 hours ago
        The problem isn't the topic; to hear what the real problem is, subscribe to my youtube channel.
  • dawnerd 13 hours ago
    Is it really a scam though? They still have to list all of the sweeteners. Not all sweeteners work the same too. And... not limited to American companies...
  • whall6 13 hours ago
    How about: just eat whole foods
  • xnx 12 hours ago
    Focus on the macros first. Ingredients don't tell you much.
  • thaumasiotes 13 hours ago
    There's a city-level law in Santa Cruz (California) that levies a punitive tax on beverages that contain added sugar. It's weird in a couple of ways.

    "All-natural juice" is exempt, and it's defined by whether the sugar is "added". So if you combine 20 gallons of orange juice and evaporate the water away until it's reached the concentration of sugar you want, that's fine; if you get one gallon of juice and add sugar until you've reached the same concentration, you're subject to the tax. Oranges contain enough sugar that this is viable for orange juice. Limes don't, so limeade is taxed very heavily while orange juice that contains the same amount of sugar is exempt.

    Milk products (dairy or imitation) are exempt, and they are legally defined by the first ingredient (for milk) or first two ingredients (for imitation milk). Chocolate milk isn't a sugar-added beverage, because it's a milk product. Eggnog is a milk product too.

    This second point seems to explain why it's important for companies to manipulate which ingredients are listed first.

    There's really no chance of misleading the consumer, because right above the legally-mandated and legally sensitive ingredients list you'll see the legally mandated and not legally sensitive nutrition facts, which will tell you that eggnog is about 17% sugar by weight or that, to use the example here, Smucker's strawberry jam is 60% sugar. ( https://www.smuckers.com/fruit-spreads/jam/strawberry-jam )

  • rafram 13 hours ago
    @WallStreetApes is not a reliable source on literally any topic in the world (maybe besides how to make money by being a right-wing Twitter content farm). This being on the front page is a discredit to HN.
  • jjtheblunt 13 hours ago
    @dang : the title shortener seems to have semantically goofed via syntactically having goofed
    • dang 13 hours ago
      In this case it was the submitted title but I think we can fix it by shortening further.

      (Submitted title was "scam American companies are using to manipulate ingredient gets listed 1st". Software rewrote it to "Scam American companies are using to manipulate ingredient gets listed first". I've since changed it.)

  • diogenescynic 5 hours ago
    There's an entire industry of this--often operating under the term 'nutraceuticals' (i.e. food additives/preservatives) and other weird stuff. My friend works for one of these companies and was telling me to NEVER eat the Chinese sausages from Costco because they use a bunch of weird anti-fungal ingredients that they just label 'natural flavoring'. This is going on with literally everything sold at the grocery store. You can't even buy just Italian pasta and assume it's safe--Italians use Canadian wheat for most pasta which uses glyphosate. If you want glyphosate free products, you have to actually buy specialty Italian pastas that use Italian wheat. It's insane how hard it is to just eat non-processed foods.
    • lostlogin 5 hours ago
      > It's insane how hard it is to just eat non-processed foods.

      Convenience is killing us and the planet. But the alternative makes life much harder.

    • ragall 5 hours ago
      > Italians use Canadian wheat for most pasta which uses glyphosate

      False. The wheat sold into the EU is not treated with glyphosate, and is strictly verified to comply with EU regulations. Canadian farmers are happy to do that because they charge more for the EU-compliant wheat than the NA-compliant one, and Italians are happy to buy it.

  • hereme888 4 hours ago
    Most people make money ultimately by lying and deceiving/manipulating. Either works for a company whose income is based on the practice, or directly participates in them.

    Of course at the expense of others. In this case, our health.

    Is your resume any more truthful than these ingredient labels?

  • s0rce 13 hours ago
    I guess if you just look at the first ingredient but its both obvious there are multiple sources of sugar/simple carbs and that jam is typically very heavily sweetened; this is how it has a long shelf life.
    • autoexec 13 hours ago
      Jam is a pretty sweet product, but that doesn't mean I'd expect I'd expect more sweeteners than fruit. A basic recipe for strawberry jam might require a couple pounds of strawberries and a couple cups of sugar. That'd still have a shelf life of a year or more (unopened).
      • marky1991 13 hours ago
        But sugar is literally added to jelly as the preservative, that's why jelly exists to begin with.

        For example, the very first recipe for strawberry jelly from some horrible spam recipe site:

        2 cups (16 ounces) pure strawberry juice (I used 3 1/2 pounds ripe, fresh strawberries to get this amount of juice) 3 1/3 cups (666 grams) granulated sugar

        It's literally more sugar than strawberry juice.

        • ron_k 2 hours ago
          Sure, that’s why sugar is added, but it doesn’t have to be. The point is to remove free water (water that bacteria can use, I don’t know the English expression for that), and you can do that by:

          1. adding more sugar

          2. cooking it for a longer time

          3. adding pectin (either store-bought or from natural sources)

          Of course it depends on the kind of fruit, but it’s quite rare to have more sugar than fruit, even without pectin or longer cooking time.

      • cryptonector 13 hours ago
        Or maybe you would expect more sweetener. What's wrong with honesty in labeling?